I started Launchline with one idea in mind: every journey has a starting point, and every legacy begins with a launch. When I was 8 years old, I started building a model Chevelle. It was way bigger than me at the time, just a kid with a dream and a pile of parts, but I never let go of it. That car became more than metal; it became a symbol of what I wanted out of life: freedom, grit, and the thrill of building something with my own hands. At 23, I finally fulfilled that dream. I put a real Chevelle on the road. But it didn’t come easy. I had to push through obstacles most people never see, nothing was ever handed to me. Growing up without shortcuts taught me how to work, how to grind, and how to take hits without quitting. That experience shaped who I am today. Now at 28, that same drive to build something from scratch, to take an idea and turn it into reality and that is what fuels Launchline. This brand isn’t about just clothes; it’s about mindset. It’s about the hunger to push past limits, whether it’s in cars, in the gym, or in life. The double L logo isn’t just a design. It was created to mimic the racing line on a track, sharp, aggressive, always pushing forward. It’s a symbol of speed, control, and progress. Because just like on the track, life is about choosing your line and driving it with everything you’ve got. Launchline is for people who refuse to stall out. For the grinders, the builders, the dreamers who know the road isn’t easy but still keep their foot on the gas. That’s why our phrase is simple: Your Launch. Your Legacy.